ON FISHERMAN'S WHARF in San Francisco, many shops try to stand out as they offer their wares to the thousands of tourists. Locals may cringe at the crowds, perhaps even more so this past Super Bowl weekend, but it's hard to turn down a trip to Ghirardelli Square. Through the big picture window of another landmark, the Boudin Bakery, this young woman was making the famous sourdough.
She was also telling a story.
Can't you almost taste it? If the delicious smell of the baking bread didn't lure you inside, the friendly smile certainly would.
I hate to to be too obvious, but what is currently showing through your organization's picture window right this moment? Do you have a blog? Is it fresh and engaging? How often is it updated? You don't have to be selling bread to know that things left out too long quickly get stale.
Here at Key Content, we're on a mission to kill stale websites and moribund social media postings. And while we haven't figured out a way to transmit mouth-watering bakery smells across the Internet just yet, we'll make sure your cup of content is fresh.